BS Entrepreneurship
Entrepreneurship
Undergraduate
College of Business Management
The BS Entrepreneurship Program is designed to take the students through various stages of the entrepreneurial and intrapreneurial process, the end-product of which would be a functioning enterprise. The program is designed to develop thought leaders with entrepreneurial spirit that can lead to the creation of new ventures within and outside existing enterprises. After completing the program, students would have designed, launched and managed their entrepreneurial ventures through the stages of ideation, networking, experimentation, execution, breakeven, growth, and investment. Students explore each of these stages through multiple courses using the project based learning approach. Graduates of this program will be job creators and not job-seekers, and would have the experience of coming out of the comfort zone, and to practice creativity, innovation and design with real projects, real entrepreneurs, and in real-life environments.
Experiential Learning: Learning by doing via PBL; Project based learning and Problem Based Learning. Eight thematic projects on real life entrepreneurial process. Projects are exploratory and descriptive during the earlier part of the program and prescriptive and implementation oriented during the later semesters.
Course Design: Courses designed around PBL sub-projects with deliverables requiring application, analysis/evaluation and creation levels of Bloom’s Taxonomy to complete entrepreneurial process.
Pedagogy: Faculty members are project supervisors, facilitators, mentors rather than lecturers.
Field Work: The program consists of extensive research based field work, visits, surveys and experiential projects.
Design of the Program: It requires completion of 144 credit hours of course work in a total of 8 semesters or 4 years.
The program is based on a step wise transition of thematic semesters containing courses and projects that facilitate the entire entrepreneurial process. Each semester reflects a stepping milestone having embedded courses from various business domains that revolve around an underlying project.
Entrepreneurial Ideation Stage – Semester 1:
• Startup Garage I: Business Model and Business Research Method with supportive courses
Entrepreneurial Networking Stage – Semester 2:
• Startup Garage II: Affordable Design Project with supportive courses
Entrepreneurial Experimentation Stage – Semester 3:
• Startup Garage III: Test Phase Project with supportive courses
Entrepreneurial Execution Stage – Semester 4:
• Lean Launchpad I: Launch Phase Project with supportive courses
Entrepreneurial Breakeven Stage – Semester 5:
• Lean Launchpad II: Mitigation Phase Project with supportive courses
Entrepreneurial Growth Stage – Semester 6:
• Lean Launchpad III: Expansion Phase Project with supportive courses
Entrepreneurial Investment Stage – Semester 7:
• Capstone I: Pitch and Win Investors Project with supportive courses
Global Entrepreneurship Stage – Semester 8:
• Capstone II: International Business Idea Competition Project with supportive courses
| Entrepreneurial Ideation Stage: | Entrepreneurial Networking Stage: | Entrepreneurial Experimentation Stage: | Entrepreneurial Execution Stage: |
|---|---|---|---|
| ENI101 Idea Generation and Opportunity Recognition STA201 Quantitative Business Analysis ENI103 Systems, disruptive and Exponential Thinking ENI104 Islamic Conception of Business & Entrepreneurship ENI105 Human-Centered Design Thinking ENI106 Startup Garage I: Business Model and Business Research Methods |
ENN201 Marketing Tactics and Guerrilla Strategies in Business COM206 Business Communication: Survey of Investors ENN203 Psychology and Behavior of Entrepreneurship ENN204 History and Survey of Pakistani Business and Entrepreneurship ENN205 Design Methods in Industry ENN206 Startup Garage II: Affordable Design |
ENX301 Idea Prototyping and Market Alignment ENX302 Lean Accounting and Finance ENX303 Effectuation Method ENX409 Business Economics ENX305 Design Strategy ENX306 Startup Garage III: Test |
ENE402 Lean and Agile Marketing ACC301 Cost Accounting HRM401 Human Resource Management ENE404 Gig Economy and Strategy ENE405 Digital Development and Business ENE406 Lean LaunchPad I: Launch |
| Entrepreneurial Breakeven Stage: | Entrepreneurial Growth Stage: | Entrepreneurial Funding and Investment Stage: | Global Entrepreneurship Stage: |
|---|---|---|---|
| ENB501 Thought Leadership and Customer Acquisition FIN202 Financial Management ENB503 Team Building and People Operations ENB504 Sustainable Family Business ENB505 Process Optimization ENB506 Lean LaunchPad II: Mitigation |
ENG601 Growth Hacking Strategies ENG602 Legal Business Structure ENT3083 Supply Chain Management ENG604 Family Business Growth Strategies ENG605 Lean Analytics ENG606 Lean LaunchPad III: Expansion |
ENF701 Attracting Investors: Marketing Approach ENF702 Angel and Venture Capital: Growth Partnerships HRM504 Negotiation Skills ENF704 Crowd Funding ENF705 Technology Investment ENF706 Capstone I: Pitch and Win Investors |
ENO801 Advanced Competitive Strategy ENO802 International Valuation and International Auditing standards ENO803 Innovation Acceleration and Co-Creation ENO805 Exponential Organizations ENO806 Capstone II: International Business Idea competition |
| Language |
|---|
| LAN 10* Foreign Language I LAN 20** Foreign Language II *1 = Introduction to Arabic *2 = Introduction to French *4 = Introduction to German *6 = Introduction to Italian *8 = Introduction to Chinese **1 = Intermediate Arabic **2 = Intermediate French **4 = Intermediate German **6 = Intermediate Italian **8 = Intermediate Chinese |
| Entrepreneurial Ideation Stage – Semester 1: | Entrepreneurial Networking Stage – Semester 2: | Entrepreneurial Experimentation Stage – Semester 3: | Entrepreneurial Execution Stage – Semester 4: |
|---|---|---|---|
| Startup Garage I: Business Model & Business Research Methods Idea Generation and Opportunity Recognition Quantitative Business Analysis Systems, Disruptive and Exponential Thinking Islamic Conception of Business and Entrepreneurship Human-Centered Design Thinking |
Startup Garage II: Affordable Design Marketing Tactics and Guerrilla Strategies in Business Business Communication: Survey of Investors Psychology and Behavior of Entrepreneurs History and Survey of Entrepreneurship Design Methods in Industry |
Startup Garage III: Test Idea Prototyping and Market Alignment Lean Accounting and Finance Effectuation Method Business Economics Design Strategy |
Lean LaunchPad I: Launch Lean and Agile Marketing Cost Accounting Human Resource Management Gig Economy and Strategy Digital Development and Business |
| Entrepreneurial Breakeven Stage – Semester 5: | Entrepreneurial Growth Stage – Semester 6: | Entrepreneurial Investment Stage – Semester 7: | Global Entrepreneurship Stage – Semester 8: |
|---|---|---|---|
| Lean LaunchPad II: Mitigation Thought Leadership and Customer Acquisition Financial Management Team Building and People Operations Sustainable Family Business Process Optimization |
Lean LaunchPad III: Expansion Growth Hacking Strategies Legal Business Structure Production and Operations Management Family Business Growth Strategies Lean Analytics |
Capstone I: Pitch and Win Investors Attracting Investors: Marketing Approach Angel and Venture Capital: Growth Partnerships Foreign Language II Crowd Funding Technology Investment |
Capstone II: International Business Idea competition Advanced Competitive Strategy International Valuation: International Auditing standards Innovation Acceleration and Co-Creation Foreign Language Exponential Organizations |
